Thursday, February 25, 2010
HP Jumps Back Into the Camera Business!
Hewlett-Packard has not introduced new digital cameras since 2007, but after spending some time with their 2010 lineup of cameras and a pocket HD camcorder at PMA, it appears that their most compelling feature is the price point.
The HP CW450 is the least expensive of the bunch at just $99. The camera is powered by AA batteries, does 12.2 megapixel captures, includes 4x optical zoom, and has a 2.7-inch LCD. For just $9 more, you can step up to the HP CW460t, a nearly identical device that incorporates touch into its 2.7-inch LCD.
The thinner models, which use rechargeable lithium batteries, start at $129 with the HP SW450. It also has a 2.7-inch LCD, 4x optical zoom, and 12.2 megapixel captures.
The most expensive models are priced at $149. The HP PW550 does 12.2 megapixel captures, has 5x optical zoom on a 28mm lens, a 2.7-inch LCD, and a rechargeable lithium battery. The HP PW460t does 12.2 megapixel captures but uses a 29mm 4x optical zoom lens and has a 3-inch touch LCD.
All the models have the same inexpensive, plastic feel, which is in line with what you'd expect at these price points.
HP also unveiled a pocket HD camcorder, the HP V1020h, which is priced at $109. It captures 720p30 video, is powered by a rechargeable lithium-ion battery, and has a 2.5-inch LCD. There's also an HDMI port and an HDMI cable (included) for digital connectivity to HDTVs for playback.